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期刊论文Impact of Consumer Traits, Situational Factors and Variety Seeking Behaviour on Impulsive Buying: Moderating Role Credit Card and Sale Promotions复制

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DOI: 10.1007/978-3-031-10388-9_59复制

文献链接: https://link.springer.com/10.1007/978-3-031-10388-9_59复制

其他信息:

出版社: Springer International Publishing
作者: Muhammad Nouman Ahmad; Muhammad Hashim; Muhammad Nazam; Sajjad Ahmad Baig; Ayesha Khan

上一篇：Research on Credit Card Marketing Strategy of Commercial Banks under the Background of Big Data

下一篇：Marketing to multiple audiences simultaneously using strategic ambiguity: A study of credit card choice behavior

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